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Be inspired! 12 snappy blog and headline ideas that get readers to CLICK
posted by Alicia in Social Media & Online Marketing
Ever have trouble coming up with blog post ideas and headlines that actually tempt people to click and read?
A snappy headline is the very first step to getting visitors to your website to read your carefully crafts words.
It works the same way as headlines in magazines.
They grab your attention, raise your curiosity and have you lifting that glossy mag right off the shelf.
If you like what you see, you go back and buy the next edition.
And again a month later.
Maybe even get a subscription.
And, you tell all of your friends, sharing that magazine with them. Passing it along.
Before long, you’ve become a loyal fan and customer.
Imagine if you managed to cultivate the same devotion from your blog readers?
Here are 12 blog and headline ideas with examples to grab attention quickly and win new hearts.
(They can be used for email subject lines too!)
1. Give them the how-to
Solve a problem using a how to post because simple instructions and learning tried n tested shortcuts is a favourite save timer for internet users.
How to keep your business growing when life smacks you round the chops
How to make a lasting impact at your next speaking gig
2. Ask a curious question
Question to get people thinking. The more provocative and thought-provoking the better for getting people interested in reading your post. Then, provide the answer in your article!
Do you REALLY think that what you’re doing online will bring you more sales and profits?
Is measuring your social media a big fat time suck?
3. Provide multiple resources
Share your must-have resources. Sharing your most valued sources of inspiration and knowledge gives your readers a better understanding of who you are and why you do what you do.
Plus, you’re spreading the love to your fave business inspirations by telling the world about them! (Extra brownie points).
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4. Present a done-for-you script
Everyone loves an easy to follow example of how to put your ideas into practice. Sharing easy scripts and examples to demonstrate this is always an attention grabbing crowd pleaser.
Simple email script: make your next holiday a perfect sales opportunity
Are you missing this important part of the marketing puzzle? (+ script to steal!)
5. Write a review
Like a reverse case study, reviews of treasured resources that have made an impact on you can help others to find exactly what they need to create success for themselves.
Fearless Launching: I can’t keep this secret to myself
Planning your amazing year: change your life, biz and the world!
6. Create a list
List posts are super easy to write because they can be on any topic plus each list item only needs a few sentences. List posts are a bumper pack of useful info for your readers!
Plus, the internet lurrrrves a list. That’s why there are so many on my site…
Revealed: 10 killer productivity tools to keep you in love with your work
10 healthier business choices that lead to growth and prosperity
7. Take them step by step
Provide the step by step instructions on how to create, make or solve something so your readers can follow your exact instructions
Improve your social media presence in 7 easy steps
Don’t make my mistake! These 4 steps are guaranteed to pro your blogging (especially #3)
8. Use an analogy
Using analogies to simplify a complicated point helps your readers understand how to put your ideas into practice more easily. And, using the analogy in your title acts as the perfect curiosity teaser.
Why knowing your customer is vital for success (and what dating’s got to do with it)
How to treat your website visitors so that they fall in love with you
9. Share the details
Get into the nitty gritty by providing precise detail about how to use one of your must use resources…
6 tips for Instagram done right (especially #2)
Suffering for “100 tabs open in browser” syndrome? Pocket to the rescue!
10. Use some SEO magic
This one is a bit different to using an enticing post title like the ones I’ve illustrated above.
Using a specific search term a your headline that your clients will actually type into Google search is the best way to get a boat load of website visitors because you’ll show up in their search results.
Simple Twitter tips: What does #FF mean?
11. Celebrate success
Share successes – yours and your clients – to inspire others and establish your expertise. Always make sure you include some solid learnings that your readers can use so it doesn’t turn into a me-me-me post
The ONE thing you need to do to get noticed online
$22,000 in just 6 weeks using Twitter? It’s true!
12. Go behind the scenes
Swish back the curtain and give your readers a real life glimpse of what happens in your business or your mind!
3 brand lessons to apply for small business success
What about you?
What’s your favourite type of blog post to write? Share in the comments below. Or, if you’re struggling to successfully leverage your blog for your business, check out how I can help you over here.
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